Therapy for being human.

Kindman & Co. is a team of relational therapists in Los Angeles offering therapy for individuals, couples and families.

Kindman & Co. came to us feeling like their grid didn't reflect who they were. They're bold, affirming, justice-oriented, and their content just wasn't showing that. It felt generic, disjointed and not aligned with the community they serve.

We rebuilt their visual identity to match their mission. Now their feed centres real people, real healing and real conversation, with a strong, recognizable brand voice and visual identity that finally feels like them.

Their content now works across the full funnel: top-of-funnel posts designed for reach, middle-of-funnel content that speaks to their audience's lived experience and invites them in, and bottom-of-funnel content that gently guides people to book.

Over the past 90 days, their Instagram generated 79,752 views and reached 17,797 accounts, with nearly 65% of those views coming from non-followers — clear evidence that the content is consistently reaching new audiences discovering the brand for the first time. With feed posts driving more than 70% of total views, their grid is now doing the heavy lifting: expanding reach, increasing visibility and clearly communicating who they are and what they stand for. This goes beyond a cohesive aesthetic — it's a social presence designed to actively introduce their work, values and voice to the right people at scale.